Dec 14, 2022Usability Testing Questions for WebsiteHaving feedback on your product and understanding the interaction of participants with it is essential for improvement. Good and effective questions will be the key to high-quality feedback. Learn how to ask proper questions and when to ask them. This article will give you tips and advice about writing the…UX7 min readUX7 min read
Nov 24, 2022Why, When, and How to Run Usability Tests — 5 steps solutionDo you want to improve the overall usability, metrics, and functionality of your website? It’s easy. Ask your users how they are using your website. Test their interaction and find the limitations and possibilities of your website. …Usability Testing6 min readUsability Testing6 min read
Published inBootcamp·Aug 17, 2022Conducting UX research on the Pan-African continentHave you ever wondered what UX Research looks like on different continents? How about UX Research in Africa? UXtweak was very curious to find out more about the differences between the research scene in Africa compared to Europe/USA. We reached out to Camille Kramer-Courbariaux, a Senegal-based founder of pan-African UX…UX Research6 min readUX Research6 min read
Jul 22, 2022Information Architecture of a WebsiteContent is the reason why we visit websites. But is your content easy to find and navigate? Bad information architecture is one of the causes of your site’s high abandonment rate. We gathered all the information you need to improve your navigation and finally make your website user-friendly. Picture this: …Information Architecture8 min readInformation Architecture8 min read
Published inMuzli - Design Inspiration·Jul 12, 2022The art of seducing dating app algorithms with Laurie Dutheil & Jessica PidouxWhat happens when a sociologist who holds an engineering PhD in Digital Humanities and a dating coach from Paris meet? Jessica Pidoux and Laurie Dutheil are a dynamic duo that researches dating app algorithms, how they work, and their effects on our mental health. UXtweak wanted to find out more…User Experience8 min readUser Experience8 min read
Jul 11, 2022UX vs. UIThere are a few well-known controversies in the world of design that never seem to be resolved. One of them is about the distinction between user experience and user interface. While there are various parallels that show how these two design aspects interact, finding a definitive answer has been difficult…User Experience5 min readUser Experience5 min read
Jan 31, 2022How UX research can level-up your marketing?Global pandemics have further accelerated the need for quality digital products that users love and return to. This is the saving grace of UX research. But how can it level-up your marketing? We will cover everything you need to know in this article. What can UX research do? UX stands for the experience a user…UX Research5 min readUX Research5 min read
Oct 16, 2021How UX can help optimize your Website for ConversionsMany websites may have huge traffic, let’s say 20 thousand visitors a month, and if you’re not familiar with the conversion rate optimization, you might think to yourself: That’s enough visitors a month to have a successful business! But that is the misconception. The number of visitors is just an…Cro9 min readCro9 min read
Sep 19, 2021Ethnography and UX researchThe role of UX researchers is to understand the behavior of respondents, their intentions, and actions. Surveys, questionnaires, or even lab experiments are great tools for the identification of respondent’s needs and thoughts, but they can miss significant opportunities. The missing puzzle pieces can be described by ethnographic research. …UX Research7 min readUX Research7 min read
Jul 14, 2021How to choose the right UX research method to step up your business gameDelivering a good user experience is becoming a popular topic in all business areas, because both smaller and bigger companies are starting to understand that satisfied customers are the main reason why their businesses thrive. …Ux Research Method8 min readUx Research Method8 min read
